SEO STRATEGY – Marketing Explained

Getting Started with Google Analytics 4

Step 1: Set Up a Google Analytics Account If you don’t already have a Google Analytics account, you’ll need to create one. Visit the Google Analytics website and sign in with your Google account. Follow the prompts to set up a new property for your website, and make sure to select Google Analytics 4 asContinue reading “Getting Started with Google Analytics 4”

Essential Features To Consider When Developing a Website! (That anyone can do!)

Hello everyone! Today I thought we could discuss websites. Websites are your representation on the internet your address and potentially the first impression from your consumer. When you first start thinking about a website it can be overwhelming and overcomplicated but people forget the key features a website needs while they get caught up inContinue reading “Essential Features To Consider When Developing a Website! (That anyone can do!)”

Effective SEO for your Business/Brand Social Media Accounts!

Hello Everyone, Welcome Back! To follow on from my last blog post about Facebook Marketing which you can view by clicking here! I thought it would be a good idea to discuss SEO (Search Engine Optimization) tips for your Social Media. Of course many of you will have used SEO for your web presence beforeContinue reading “Effective SEO for your Business/Brand Social Media Accounts!”

The Pros and Cons of PPC (Pay Per Click)

PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. In the best case scenario you should see an immediate increase of traffic toContinue reading “The Pros and Cons of PPC (Pay Per Click)”

The Pros and Cons of SEO Strategy.

SEO (Search Engine Optimisation) is widely written about on this platform and beyond as the ‘key’ for marketing success. However, as with everything marketing related just because it exists doesn’t necessarily mean you need to implement it for your business. SEO is what it says on the tin, the basic definition is to optimise yourContinue reading “The Pros and Cons of SEO Strategy.”