As I discussed in my previous post content marketing can be 100% tailored to you and your business! So don’t feel constrained by what others in your field are currently doing. To get the most out of your content marketing like with any other marketing strategy you implement it must be aimed at your targetContinue reading “Examples of Content Marketing for the four stages of the buyer journey!”
Category Archives: marketing
What is Content Marketing and how can you use it to enhance your business?
Content marketing is essentially content written for you or your brand/business therefore it is situation-specific and should be completely tailored and original to you! It applies to anything that you write to promote your brand/business either offline or online so if you are outsourcing your content marketing bear this in mind! The costs will addContinue reading “What is Content Marketing and how can you use it to enhance your business?”
Pros And Cons of Network Advertising
Network Advertising – Most commonly used by independent companies that connect advertisers to websites that want to host advertisements. This list is not comprehensive by any means but will give you an idea of the main things to consider when developing a strategy. Network also known as programmatic advertising CONS 1.Cost The Online environment isContinue reading “Pros And Cons of Network Advertising”
Five reasons to build your Online Community and develop your Brand!
I know everyone talks about having large social media communities but how about building a real community instead? Building a community instead of just random likes/comments and followers has multiple benefits to you! It will take time to develop relationships with people but if you persevere and if you manage the social media yourself it’sContinue reading “Five reasons to build your Online Community and develop your Brand!”
The Pros and Cons of PPC (Pay Per Click)
PPC stands for pay-per-click, a model of internet marketing in which advertisers pay a fee each time one of their ads is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to “earn” those visits organically. In the best case scenario you should see an immediate increase of traffic toContinue reading “The Pros and Cons of PPC (Pay Per Click)”
Marketing Definitions.
Here you can find key theories and marketing terms that will help you in your own learning and development. This page is constantly updated to give you the most up to date definitions. A B C D E F G H I J K L M N O P Q R S T U VContinue reading “Marketing Definitions.”
Marketing Explained 